Drowsiness is routinely blamed on a lack of a good night’s sleep. Often this is a justified hypothesis; especially when you try to go to work the morning after the Bon Jovi concert smelling of beer and roadie sweat. The two hours of shut-eye you got before your alarm went off are not enough to [...]
Did you know that Mattress Choice keeps a doctor in the house? A psychiatrist, to be exact, who specializes in dream analysis. You may know him as Dr. Floyd – and he wants to hear what’s been dancing through your nocturnal world. Dr. Floyd is always available to help you bring meaning [...]
There you are, standing at the bus stop with your brief case, when you realize you forgot your pants. We’ve all had these dreams — the ones in which we suddenly realize we’re baring all our private parts in public. Nudity in these very common dreams symbolizes a variety of things, depending on your real [...]
Dreams often contain messages about our inner world, leading us to understand consciously what our minds subconsciously know already. Sometimes, we pay attention to these messages when we wake up, taking time to ponder the dream scenarios and think about how they might relate to life situations, past and present. Other times, we quickly forget [...]
It is possible to be behind the wheel in those epic movie journeys we experience every night. Rather than being a passive participant in your dreams, you can recognize that what you are experiencing is a dream. With practice, little by little, you can begin to notice clues within your dream that let you know [...]
As many people who have tried to quit smoking using the nicotine patch know, transdermal nicotine therapy has some unusual side effects involving sleep and dreams. Scientists have not found that people using the nicotine patch at night experience more or longer periods of REM sleep, but these people consistently report more vivid imagery than [...]
Throughout history and across all cultures, humans report having dreams — oftentimes, very disturbing dreams — about their teeth falling out. Carl Jung and other modern depth psychologists believe that all dreams contain symbolism that is meant to help us sort out the problems and issues in our lives and in our subconscious. So, what [...]
A new study published in the journal Brain has found that some patients do dream while in a minimally conscious state and are therefore likely to still have a form of consciousness about themselves and the external world. Researchers used electroencephalography (EEG) to compare the structure of sleep in 11 brain-damaged patients — six in [...]
Our large showroom in Victoria allows Mattress Choice to stock a huge inventory. That means we can buy in bulk from our supplier, enabling us to take advantage of discounted pricing. We believe that passing these savings on to our customers is what sets us apart from our competition and results in a strong reputation [...]
Scientists across the globe agree that sleep, and dreams, are vital to the survival of humankind. A documentary film on American public broadcasting program NOVA, “What Are Dreams?” looks at what dreams really are and who we have them. NOVA joins leading dream researchers as they embark on a variety of neurological and psychological experiments [...]
Fall asleep faster with a nightly sleeping ritual.
Sidney Crosby took the Stanley Cup to bed with him.
The younger generation has the potential to spend more of their sleeping hours in a dream state. There is still hope for us older folk though. Improve your dreams with a new mattress.
Mattress Choice’s Grand Opening Sale is coming to a close. Heed the ticking clock and come take advantage of the huge mattress discounts.
Tis better to dream, then to lie awake on an uncomfortable mattress.
Shhhhh…. the Sedin’s are sleeping.
Your new mattress from Mattress Choice will soon become your most prized possession.
The party is winding down. Make sure you take advantage of Mattress Choice’s Grand Opening prices before they are gone.
What bed will Prince William and Kate Middleton spend their first night on?
The Royal Wedding will be shown live at 1am on Friday, April 29th.
A door prize should be something you can get excited about, like a brand new mattress. Prepare to be comfortable.
Extend your dream potential with a bed from Mattress Choice.
Bring your old mattress in for a trade in discount on your new one.
William Willett, the mind behind daylight-saving time, originally suggested four twenty minute changes.
Free time this week? Take in the inspiring documentary “Wasteland,” playing at Cinecenta till Saturday.
Thank you Victoria for your support of Mattress Choice’s Grand Opening. We look forward to being your go-to mattress store.
Come see for yourself what everyone is talking about. Mattress Choice is celebrating its Grand Opening.
A premium mattress store is finally opening in Victoria. Mattress Choice has all the top brands you are looking for at the best prices on the Island.
Include a stop at Mattress Choice in your weekend plans. We’re celebrating our Grand Opening of our mattress store in Victoria.
Mattress Choice in Victoria is throwing open its doors to the public. Come see what the hype is all about!
The Coachella Music and Arts Festival returns to the Empire Polo Fields in California this April.
When you buy a bed at Mattress Choice, you have 90 nights to decide if it really is the mattress for you.
Don’t put the gloves away just yet. There is still plenty of gardening to be done to prepare for next season.
Here are two bizarre dreams told to us by our customers. If you are looking to improve your dreams, try a new mattress.
Some dreams are void of excitement. Add a little spice to yours when you pickup a new mattress from Mattress Choice.
The Victoria Emerging Arts Award is being judged this week at the Avenue Gallery where works from the top 20 Finalists are being shown.
This is a sample of a dream journal. Inspired? Keep track of your own dreams in a notebook close to your bed.
What if Samuel Taylor Coleridge was never interrupted during his initial writing of the poem Kubla Khan? What dream worlds would his mind have transcribed?
The new Mattress Choice website is up and running. Five highlights are: the visual design, the Doris Day soundtrack, the ‘About Us’ selection, sleeping tips and the interactive dream analysis provided by Dr. Floyd.
Every face we encounter in our dreams is from a memory in our waking life.